Custom illustrations that add personality and distinction to your brand.

From characters and brand elements to infographics and product graphics, we design illustrations that strengthen your identity and create new opportunities across packaging, content and campaigns.

Ownable. Recognisable. Memorable.

Brand icons

Custom characters

Supporting brand elements

Patterns and textures

Infographics

Product graphics

Campaign illustrations

Brand icons • Custom characters • Supporting brand elements • Patterns and textures • Infographics • Product graphics • Campaign illustrations •

  • We clarify the purpose.

    Is it for packaging? Social content? A product range?

    The clearer the use, the stronger the outcome.

  • We explore visual styles and directions that align with your brand personality.

  • We develop the custom illustrations and present them in context so you can see how they’ll live within your brand.

  • We refine based on feedback and supply final files in the formats you need for digital or print.

OUR PROCESS

OUR PROCESS •

This is where your brand gets a little more unforgettable.

From icons to full character systems, we design illustrations that feel aligned with your identity and strong enough to stand on their own.

No filler. All intention.

  • Because it makes your brand ownable. Custom illustration helps you stand out in crowded markets and adds personality where stock graphics can’t.

  • Yes. Many of our clients use illustrations across packaging, merchandise, campaigns and digital content.

  • That’s our job. We guide you through direction so the final outcome feels aligned and intentional.

  • Final artwork files in the formats you need, ready for digital and print use.

  • Playform, Stephanie P:

    Loved working with Jess on my rebrand. Jess was able to take a mediocre brief and turn it into something I didn't even know I needed!

    She was friendly (making it super easy for me!) and professional, and I enjoyed this rebrand experience.

    Thank you Jess. I truly hope we get to work together soon.

  • Grace, Okuru… 

    We worked with Jess to do a rebranding exercise for our business. Jess was totally easy to work with and she captured the essence of what our new brand should look and feel like. Subtle yet impactful. The creative assets that were eventually handed over to us were beautifully and professionally done. Thank you Jess for a great job!

    We strongly recommend anyone looking to start a new business or looking to rebrand their existing one to speak to Jess.

  • Riko, Kailys

    I can’t thank Jess enough for everything she has done for our new business! She created the brand that I am so confident and proud to start :)

    I highly recommend her to anyone who wants to start your business!

  • Ash, The Happy Heat Pack

    I can highly recommend Complete St, I worked with Jess and she was amazing! I actually wasn't sure what I wanted at all and she made the process so easy, she gave thoughtful ideas, clearly did her research and the amount of work that went into the whole process and final branding package was incredible. My business has levelled up and this has already been a game changer for us!

Trusted by Brands Who Are Ready to Grow

We’ve partnered with businesses across retail, product, and service based industries to bring their ideas to life with clarity and confidence.

Is Your Brand Ready For It’s Next Chapter?

Maybe you’ve got strong foundations. Maybe you’ve outgrown what you started with.
Either way, your brand should feel like it’s moving in the right direction.

Take our quiz to see what your next step might be, refresh, rebrand, or ongoing support.